EAC-GIZ-EABC flag off a Media Caravan on Regional Integration
East African Community Headquarters, Arusha, 25th September, 2018: The EAC Secretariat in collaboration with GIZ and the East African Business Council (EABC) flagged off a Media Caravan on Monday, 24th September, 2018, to document and publicize success stories and challenges in the regional integration initiatives focusing on the Pharmaceutical Sector, Mutual Recognition Agreements, and Single Customs Territory in the Partner States.
The Media Caravan/Tour, which involves 13 Journalists, two professional videographers, and one representative from the EAC, EABC and the GIZ Corporate Communication Departments, will last from 24th September to 6th October, 2018 and cover the United Republic of Tanzania, Kenya, Uganda, Rwanda and Burundi.
The Media Caravan/Tour will be conducted in the Republic of South Sudan once the Partner State has made considerable progress in the identified sectors.
The tour commenced at the EAC Headquarters with a training session for the Journalists delivered by the Desk Officers of the identified sectors before departing for the Partner States. During the tour, the media will conduct interviews with Regulatory Bodies, Private Sector leaders (Companies and Associations), Cross Border Traders, Students, Border officials, among other stakeholders.
The Expected Outputs of the Media Caravan are:
- Success stories and challenges in the Pharmaceutical Sector, Mutual Recognition Agreements, and Single Customs Territory documented and publicized;
- At least 40 stories/ articles published in the participating Media Houses during and after tour;
- At least 5 you-tube-video news clips of 3-5 minutes prepared and shared on Social Media. Video Documentaries of 15 minutes, 30 minutes and 1 hourr are also expected;
- At least 200 still pictures captured and shared Social Media, EAC publications and Website;
- Increased awareness of EAC in the Partner States on the assessed sectors, and;
- Increased awareness in the region of the regional initiatives and their benefits.
-ENDS-
For more information, please contact:
Mr Owora Richard Othieno
Head, Corporate Communications and Public Affairs Department
EAC Secretariat
Arusha, Tanzania
Tel: +255 784 835021
Email: OOthieno [at] eachq.org
About the East African Community Secretariat:
The East African Community (EAC) is a regional intergovernmental organisation of five Partner States, comprising Burundi, Kenya, Rwanda, Tanzania and Uganda, with its headquarters in Arusha, Tanzania.
The EAC Secretariat is ISO 9001:2008 Certified